Creative Director - Merrell Job at Wolverine Worldwide, Rockford, IL

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  • Wolverine Worldwide
  • Rockford, IL

Job Description

Creative Director - Merrell SummaryFor over 40 Years, Merrell has been trying to share the simple power of the being outside with everyone. We believe in the positive benefit of the outdoors to restore individuals and communities. As a result, we want to fuel the growth of outdoor participation through the creation of awesome products and amazing stories that encourages people to get outside everyday whether in the city or on the trail. To help drive this journey, we are looking for a Creative Director who will report directly to the Chief Marketing Officer. The Creative Director’s success will be based on their ability to inspire, lead, and build best-in-class breakthrough creative integrated marketing campaigns for Merrell and Chaco, and ensure a cohesive and innovative brand presence across various consumer touchpoint and platforms. This requires strategic leader with experience leading the management and execution of comprehensive design strategy, brand communications, retail & commercial marketing design, and graphic design programs. Current Employees interested in applying for this role, use the Current Employee tab in the top right corner to apply. Job Description • Provide visionary leadership to the creative team, inspiring and guiding them to produce cutting-edge and impactful work. • Shape and drive the overall creative direction for the brand, ensuring alignment with the brand's values, objectives, and target audience, which includes planning, organizing, and implementing consistent design principles, and production processes to ensure that the design, strategy and production guardrails and timelines are met. • Oversee the development and evolution of the brand’s visual identity, ensuring a consistent and compelling brand presence across all touchpoints. • Collaborate with cross-functional teams to translate business goals into creative strategies that resonate with our audience. • Lead the conceptualization and execution of innovative and trendsetting integrated campaigns that elevate the brand and drive consumer demand to growth the business. • Drive the brand’s global retail design to create engaging and productive spaces that drive greater conversion in-store and increases brand love and loyalty. • Collaborate with cross-functional teams to develop creative briefs that inspire and guide the team to deliver exceptional work. • Foster a collaborative and dynamic work environment, encouraging open communication and idea-sharing among team members. • Maintain a high standard of creative excellence, conducting regular reviews and providing constructive feedback to ensure the delivery of best-in-class creative. • Integrate emerging trends into creative strategies to keep the brand at the cutting edge of the industry. • Source best-in-class talent and agency partners. • Lead, manage and participate in creative agency partnerships to drive optimum output and highly productive relationships ensuring a level of excellence and value for the brand. • Giving direct reports proper guidance on their projects, meeting their calendar milestones, and utilizing systems, while keeping them "on track" in terms of their professional development • Lead the training and development, talent assessment, coaching and mentoring to develop the talent and elevate the team capacity and build on the positive and inclusive working environment to support the long-term business needs. • Identifies and promotes self-initiated design programs that generate critical business value for one or more brands in the portfolio. • Performs duties consistent with the Company’s AAP/EEO goals and policies. • Performs other duties as required/assigned by manager. Knowledge, Skills and Abilities Required • Bachelor's degree required or equivalent work experience. • 8+ years of creative leadership working across digital, print, and dynamic content, with at least 4 years with people management. • A strong portfolio showcasing innovative, award-winning, and impactful creative work that drive business and brand results. • Extraordinary design taste and curiosity has a strong sense of style, culture, art, design, fashion, innovation, and technology. • Creative and passionate about marketing and has a keen eye for detail on how to bring ideas to life in big disruptive ways. • A passion for driving brand impact through innovative and creative marketing initiatives that drive the consumer demand and sales. • Proven leadership skills, with the ability to inspire and guide a creative team. • Growth mindset with a curiosity about best-in-class work and what it takes to drive excellence. • Extraordinary ability in using the Adobe Creative Suite software. • Ability to work in ambiguous and dynamic environments, comfortable with risk and uncertainty. • Can effectively influence senior levels in the organization across regions and functions. • Can get things done through formal and informal channels. • Ability to build strong cross-functional relationships. • A change agent who can direct and lead a fast-paced dynamic organization. • Great written and verbal communication and can successfully spread creative and design thinking throughout the organization, especially new ideas, concepts to internal and external stakeholders. • Proficient in Microsoft Word, Excel, PowerPoint, • Collaborative team player with an upbeat, positive, “can-do” attitude Working Conditions Normal office environment. Some travel may be required. Wolverine Worldwide has a flexible, hybrid work schedule, with three days in office and two days remote. #LI-Hybrid #LI-KD # The above statements are intended to describe the general nature and level of work being performed and are not intended to be an exhaustive list of all responsibilities, duties and skills which may be required. Wolverine Worldwide, Inc. is committed to creating a company that is as diverse as our consumers. We value the differences in one another and believe our differences make us stronger. Our diverse and inclusive corporate culture starts with the recruitment process. We are committed to being an equal opportunity employer. We aim to create equal opportunities for our associates, customers, and suppliers regardless of race, color, religion, sex, national origin, age, disability, sexual orientation, gender identity, or any other legally protected characteristic.

Job Tags

Work experience placement, Remote job, Worldwide, Outdoor, Flexible hours,

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